Optimal Coaching

A scalable, structured coaching ecosystem, combining human, digital and AI coaching, managed end to end by one team.

We don’t just coach: we assess, organise, oversee and evaluate.

Why we created Optimal Coaching

We created Optimal Coaching from our lived experience as CPOs. We understand the challenges you face, what you need to succeed, and how to help you get there.

What our clients tell us

What we hear
Difficulty validating coaches
What this means
A crowded, unregulated market
What we hear
Multiple suppliers increasing complexity
What this means
Managing suppliers is resource-heavy
What we hear
No shared definition of coaching
What this means
Quality is hard to assess, and finding great coaches is challenging
What we hear
Pricing and admin is a burden
What this means
Unpredictable cost outlay
What we hear
No measurement of ROI
What this means
Measuring impact is complex and time-consuming

Coaching reimagined for every level of your organisation

A flexible ecosystem delivered through three complementary pathways. Take one. Combine two. Or run all three.

Pathway 01

Optimal Faculty

Executive precision

One-to-one bespoke coaching with our own faculty of experienced business leaders and coaches. For C-suite and senior leadership.

How it works

Single point of contact
You'll get a dedicated account manager to ensure seamless navigation of all coaching offerings for your organisation.
Your choice of delivery method
We have face-to-face, online and AI coaching, meaning there's a solution for all your employees, including senior leaders.
Vetted, high-quality coaching
We only work with the highest calibre coaches and manage external suppliers for you, allowing you to focus on what really matters.
Aligned to your business
All coaching packages will be aligned with your strategy, values and culture, as well as your performance objectives.
Adaptive and responsive
Your coach will be your mentor, confidant, critical friend or advisor, dependent on personal and situational needs.

Find out how we can help your organisation →

Coaching drives business performance

Coaching is not a nice to have. Independent research says it creates value.

21×
Larger shareholder returns at organisations investing in strong management practices, with executive coaching a key component.
McKinsey, ‘Rethinking the role of the middle manager’, 2024
86%
Of organisations tracking coaching ROI reported positive returns, with a median of five to seven times.
ICF / PwC Global Coaching Client Study, 2024
98%
Of coached leaders increased their overall leadership capability; 95% boosted job performance.
CCL Executive Coaching Impact Study
22%
Higher manager engagement after coaching, with the effect persisting nine to eighteen months.
Gallup, State of the Global Workplace
529%
Return on executive coaching at a Fortune 500 telecoms business, rising to 788% once retention is factored in.
MetrixGlobal Executive Briefing, 2025
6×
Average return on the cost of coaching, reported by a survey of one hundred leaders.
International Coaching Federation

The cost of not coaching: 87% of companies expect critical skills gaps in the next twelve to twenty-four months, and 96% report coaching is their most common form of on-the-job learning. (McKinsey / ATD State of the Industry)